**Write a business model? Easy.** *Business Models For Dummies* helps you write a solid business model to further define your company’s goals and increase attractiveness to customers. Inside, you’ll discover how to: make a value proposition; define a market segment; locate your company’s position in the value chain; create a revenue generation statement; identify competitors, complementors, and other network effects; develop a competitive strategy; and much more. * Shows you how to define the purpose of a business and its profitability to customers * Serves as a thorough guide to business modeling techniques * Helps to ensure that your business has the very best business model possible If you need to update a business model due to changes in the market or maturation of your company, *Business Models For Dummies* has you covered.
Author | Jim Muehlhausen |
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Book Series | For Dummies Books |
Format | Ebook |
ISBN | 9781118547618 |
Language | English |
Pages | 722 |
Publication Date | 06-09-2013 |
Publisher | Wiley |
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